Built in Bengaluru. For the world.
LoopFuel

Instagram DM automation that actually works.

LoopFuel makes DM automation accessible, affordable, and 100% compliant. Reply to every DM, comment, and story, then get paid in the DM with a UPI or card link. No enterprise-only pricing. No shady workarounds. Clean automation any creator or business can set up in minutes.

01
🎯

Mission

Make Instagram DM automation accessible to every creator and business - not just enterprises with big budgets. We believe the solo creator with 5K followers deserves the same automation power as the brand with 5M.

02
🔭

Vision

No DM goes unanswered. Automation handles the repetitive stuff so you can focus on the conversations that actually move the needle.

03
⚖️

Values

Compliance first Meta API only. No scraping. No unofficial endpoints. Ever.
Transparency Flat pricing, no hidden fees, no per-message charges that balloon.
Builder mindset We ship fast, iterate faster, and listen to every user.
Our Story

How it started.

We were running social media for small brands in Bengaluru when we hit a wall. Every DM automation tool was either insanely expensive, needlessly complicated, or straight-up risky (scraping, unofficial APIs, shadow ban roulette).

The Indian creator economy was exploding - millions of creators monetizing through Instagram DMs - but the tools weren't built for them. Pricing was in USD with no INR option. Interfaces assumed you had a marketing team. Support was a chatbot loop.

So we built LoopFuel. Bootstrap-funded. Profitable from month four. No VC strings attached. We started with Indian creators, and now we serve businesses in 4 countries - still with the same philosophy: powerful enough for agencies, simple enough for a solo creator.

Early 2026

The frustration

Tried every DM tool on the market. All too expensive, too complex, or too risky. Started sketching what we wished existed.

Q1 2026

First line of code

Built the core engine in Bengaluru. Meta API only from day one. No shortcuts, no scraping.

Q2 2026

First 100 users

Launched to Indian creators. Word spread fast. Profitable by month four without a single rupee of outside funding.

Now

2,000+ workspaces globally

Serving creators and agencies in 4 countries. Still bootstrapped. Still shipping every week.

10M+

DMs Automated

and counting

2,000+

Active Workspaces

creators, brands, agencies

4

Countries Served

Bharath (India), US, UK, UAE

99.9%

Uptime

production-grade reliability
Our Approach

Compliance isn't a feature. It's the foundation.

Others cut corners with unofficial endpoints and web scraping. We built LoopFuel on Meta's official Messaging API. Your account stays protected, your data stays secure, and your automation runs within the rules.

🔒

Official Meta API Only

Every message goes through Instagram's official Messaging API. No browser automation. No reverse-engineered endpoints.

⏱

Rate-Limited by Design

Hard cap at 180 DMs per hour with built-in safety buffers. We don't let you get flagged, even if you try.

🛡️

Zero Data Scraping

We never scrape follower lists, profile data, or conversation history. If Meta's API doesn't provide it, we don't touch it.

Meta Graph API - Live
POST /v19.0/me/messages 200 OK
GET /v19.0/{ig-id}/conversations 200 OK
POST /v19.0/me/messages 429 RATE
GET /v19.0/{ig-id}/messaging_insights 200 OK
✅
Rate limit reached - LoopFuel auto-throttles and queues remaining messages. Your account stays safe. Always.
Product Progress

How LoopFuel has grown

Every release since launch, shipped fast and in the open. Here is the story of the product so far, and it keeps going every week.

Launch

The core automation platform

A visual drag-and-drop flow builder, keyword triggers, comment and story-reply automation, AI-drafted replies, a unified multi-account inbox, ready-made templates, live analytics, and team workspaces. Every message runs on Meta's official API and is rate-limited for account safety.

Flow builderKeyword triggersAI repliesUnified inboxAnalytics
Convert and re-engage

Turn conversations into revenue

A hosted link-in-bio that captures web leads, a Sell-in-DM payment node, compliant email sequences, and the Lead Organizer: a durable, flow-attributed record of every lead. Plus account-safety and lead-rescue tools built on your existing data.

Link-in-bioSell in DMEmail sequencesLead Organizer
Integrations

Connect your whole stack

A Zapier REST-Hooks API, a Google Sheets connector, and native WooCommerce and Shopify webhooks that turn orders and new customers into tagged contacts. We also added the Creator plan at ₹499 for solo creators just getting started.

ZapierGoogle SheetsWooCommerceShopifyCreator plan
Reliability and billing

Billing and retention that scale

GST tax invoices on every payment, dynamic plan provisioning, proactive win-back for lapsed customers, a flow validator that catches broken automations before they go live, a workspace switcher, and a fully branded email system.

GST invoicesWin-backFlow validatorBranded emails
Growth and access

Easier to start, easier to scale

Live database-driven pricing, annual billing that saves you around 20%, Continue-with-Google sign-in, and a pay-first checkout so you can subscribe the moment you sign up. Onboarding now carries your chosen plan straight through to payment.

Annual billingGoogle sign-inPay-first checkout
And counting

We ship every week

New features, refinements, and fixes land continuously. Follow along, or better yet, tell us what you need next.

Want to join the mission?

We're hiring sales partners who can sell LoopFuel subscriptions at scale. If you can close creators, agencies, and DTC brands on automation that pays for itself, we want to hear from you. Or if you just want to try LoopFuel, it's free with no card needed.

Apply Now Start Automating Free