Build your first comment-to-DM flow
Go from zero to a live automation that DMs anyone who comments a keyword, in about five minutes.
A comment-to-DM flow is the classic Instagram automation: someone comments a keyword on your post, and LoopFuel automatically sends them a DM. You can build one in about five minutes.
Build it step by step
- Open Flows and click New flow.
- Add a trigger and choose Comment. Pick the post to watch, or apply it to all posts.
- Set the keyword that fires the flow, for example
LINKorGUIDE. - Add a Send message step. Write the DM the commenter should receive, and include your link or offer.
- Optional: add a Follow gate step before the link so people follow you before they unlock it.
- Click Publish. Your flow is now live.
Test it
From a different Instagram account, comment your keyword on the post. Within moments you should receive the DM. You can watch results build up in your analytics.
Instagram only lets brands send a DM after a person interacts with you (for example, by commenting). LoopFuel handles this window for you and pauses safely if it closes.
Next steps
- Learn how automations work to add delays, questions, and branches.
- Fine-tune what starts a flow with keyword triggers.
Still stuck? Contact our team and we'll help you out.